Bengaluru-based chicken QSR BIGGUYS secures $2m in funding

In a landmark development for India’s booming Quick Service Restaurant (QSR) sector, BIGGUYS, the country’s fastest growing domestic chicken QSR chain, has successfully secured a major investment of $2 million (over Rs. 16.62 crore). This significant capital injection comprises a mix of equity and other financial instruments and is exclusively from a consortium of Non-Resident Indians (NRIs).

The influx of NRI funds underscores the growing allure of India’s QSR landscape, particularly among investors looking for lucrative growth prospects in the country.

Sunil, CEO, BIGGUYS, expressed his excitement at the huge interest of NRIs to invest in India’s domestic QSRs. He commented, “We are thrilled to see such huge interest from NRIs looking to invest in India’s domestic QSRs. Their belief in our vision and commitment to the Indian market is incredibly affirming. This investment will be instrumental in supporting our ambitious expansion plans and cementing our position as a leader in the Indian QSR space.

Since its inception, BIGGUYS has experienced meteoric growth and boasts an impressive portfolio of 120 stores within just one year of its launch. This remarkable expansion trajectory is underpinned by the brand’s unwavering focus on providing innovative, high-quality chicken offerings tailored to suit discerning Indian palates.

The newly acquired NRI investment will enable BIGGUYS to accelerate its expansion in South India with a strategic focus on key cities such as Bangalore, Chennai, Odisha and Andhra Pradesh. With a vision to penetrate Tier 1, Tier 2 and Tier 3 cities, BIGGUYS focuses on leveraging innovative strategies that establish the brand as a household name across the region.

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BIGGUYS, the brainchild of Biraj Rout, founder of Biggies Burger, is on the fast track to realizing its ambition of becoming the ‘KFC of India’. By upholding unwavering standards of sourcing excellence, offering a range of unique flavor options and forming strategic partnerships, BIGGUYS is poised for a monumental rollout of 120 stores across the country.

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