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Honasa Consumer acquires CosmoGenesis Labs to drive skin care innovation

Mergers and acquisitions

Honasa Consumer Ltd., the parent company of popular brands such as Mamaearth, The Derma Co., Aqualogica and Dr. Sheths, announced the acquisition of the assets of CosmoGenesis Labs. This acquisition marks a significant milestone in Honasa’s commitment to pioneering product development tailored to the Indian consumer market.

Founded by Rohini Manoj in 2011, CosmoGenesis Labs has become a key player in the field of cosmetics formulation and development in India. The company has a reputation for its constant focus on innovation and quality, contributing to the creation of more than 5,000 cosmetics and personal care products for businesses across the country.

Expressing her excitement about the acquisition, Ghazal Alagh, CIO and Co-Founder of Honasa Consumer Limited said, “Innovation is at the heart of Honasa’s consumer research and data-driven consumer research will keep us at the forefront of the personal care segment. . This strategic alliance with CosmoGenesis will exponentially increase our ability to explore new trends with greater efficiency and help create best-in-class products. It helps lay the groundwork for transformational growth and innovation in profound ways. This acquisition allows us to penetrate new subcategories, leverage cutting-edge research and development, and ultimately deliver exceptional value to our consumers. With CosmoGenesis in the Honasa family, we are confident that our capabilities will drive and expand meaningful growth and make a lasting impact in the beauty industry while staying true to our values ​​of innovation, quality and sustainability. Together, we are committed to raising the standards of skin care and delivering unparalleled benefits to our consumers, employees and stakeholders.”

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The research and development team at CosmoGenesis boasts extensive expertise in cosmetics and significant experience in the development of natural and organic products. Their advanced, fully equipped laboratory is a testament to their commitment to excellence, providing global knowledge and support to both emerging companies and established brands worldwide.

Sharing her excitement about the partnership, Rohini Manoj, Founder of CosmoGenesis said, “We have been working with Honasa Consumer for quite some time and have worked on some incredible innovations. As we join forces with Honasa, I am excited about the enormous potential this partnership holds. Our shared commitment to innovation and excellence, particularly in botanicals and natural beauty care, ensures that we continue to create groundbreaking products that our consumers can trust.”

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